Tip #1: Don’t be afraid to ask. Explain the cause you are supporting, why you care about it, and ask for support in any amount. No amount is too small- see the example below of a group of students who collected pennies! You could be surprised by donations you can get when you simply ask.
Tip #2: Make it personal. Tell people not only what you are fundraising for, but why it matters to you. Make sure you share this not only in person when talking with people, but on your fundraising page. Your page is totally customizable- change or add language so that people know why this cause matters to you.
Tip #3: Break it down and Use your network. If you’re nervous about fundraising for the first time, break it down into manageable chunks. Let’s say you start a fundraising team called “Winners for Wayne” and set a team fundraising goal of $100. That’s $10 from 10 people. If Team “Winners for Wayne” has 5 members, that means each team member only has to ask 2 people for $10. Or, they could ask 4 people for $5, and so on.
Think about not just your friends and family, but people at church, work, clubs, groups and leagues.
Tip #4: Make sure you share it on your social media networks as well as sending personalized email messages or notes to friends and family. Be sure to share more than once! It’s easy for emails and posts to get lost or buried. Post about this campaign multiple times over a couple months on social media to keep it fresh and remind people. Try posting at different times during the day to catch different people.
Tip #5: Get Creative! Think outside the box. For example, consider changing your voicemail greeting to briefly describe why you’re participating in this event and how the person calling you can get involved (join my team or support my cause by visiting my page) . You might also think about placing a “spare change” donations box in a central space in your office (with permission, of course)!
Example 1: A group of elementary students collected pennies from school faculty, parents, fellow students, and what was found on the cafeteria floor! By the end of the school year, they collected almost $1,000 in pennies! Consider ways you could collect change, such as placing a change jar at work.
Example 2: This year for her birthday, Sema asks her Facebook friends to contribute $5 to her favorite cause, in lieu of any birthday gifts. She raised over $100! Ask friends and family on social media to consider donating for your birthday to your personal Journey to Inspiration fundraising page.
Example 3: Jim plays softball for a local community league. Each year he asks friends, family and social media networks to support the cause of his choice by contributing $1 or $5 per home run he makes during the season. He puts a limit on the number of home runs from which he can collect donations, so that no one breaks the bank even when he has a really great season! Consider connecting this campaign to something you’re already doing, and directing people to your personal fundraising page.